Steel Pier Press Release

The Ride is On Us at Steel Pier Free Gas Card with Purchase of $100 Ride Ticket Book

For Immediate Release
Saturday May 31, 2008

The Ride is On Us at Steel Pier Free Gas Card with Purchase of $100 Ride Ticket Book Gives Families the Opportunity to make New Memories

Atlantic City, NJ - Since 1898, and through the Great Depression and World Wars, the Steel Pier has entertained children of all ages with non-stop entertainment that included Benny Goodman, Frank Sinatra, and Mae West and novelty acts like the Diving Horse and the high-wire motorcycle act. If Atlantic City was the “Queen of Resorts”, Steel Pier was a jewel in the crown.

Today Atlantic City is the “city that is always turned on” and Steel Pier still shines brightly bringing a glimmer to the eyes of thrill seekers satisfying their adrenaline rush. Children, teenagers, parents and grandparents all look forward with anticipation to summers at the Jersey Shore.

Steel Pier is committed to giving families the opportunity to continue to make memories; enjoying the thrill of the Tilt a Whirl and the beauty of the Atlantic Ocean through their Free Gas Card Giveaway. Starting June 1st with each purchase of a $100 Ride Ticket Book (200 tickets), families will receive a $20 Gas Card. At a national average of $4.00 per gallon of gas and a car averaging approximately 20 miles per gallon, “The Ride is on Us” promotion would allow visitors the opportunity to travel about 100 miles on their Gas Card.

“We know that so many of our customers are feeling the pinch of the economy and yet looking forward to summer at the Jersey Shore,” said Anthony Catanoso, owner of Steel Pier. “We remember the anticipation and the excitement of coming to the boardwalk with our Mom and Dad and want to continue that for the thousands of families who visit us each year”

The Gas Card Giveaway is available while supplies last at customer service on the Steel Pier during operating hours or online at www.steelpier.com.

Within walking distance of the Steel Pier there are so many places to “Stay and Play”. Enjoy the view from the Absecon Lighthouse, the history of the “Queen Resorts” at Atlantic City museum located at Garden Pier or just stroll the surf. Steel Pier is proud to be a jewel in the crown of a destination that has a long honored tradition of hospitality.

Steel Pier is located at Virginia Avenue and the Boardwalk Atlantic City, New Jersey, directly across from the Taj Mahal Resort and Casino. For more information please call (609) 345-4893 or visit www.steelpier.com.